Daniel Rafatpanah

Operations & Marketing Strategist | Creative Technologist

A results-driven leader with over a decade of experience in retail, eCommerce, and marketing, specializing in operational excellence, automation, and consumer experience optimization. I leverage cutting-edge AI tools and analytical insights to streamline workflows, enhance customer satisfaction, and drive financial growth.

Proven Impact & Projects

Automated Menu Generator & Workflow Optimization

Challenge: Updating and publishing product menus across multiple locations was time-consuming, error-prone, and disruptive to other priorities.

Solution: Developed custom API-driven automation tools to generate accurate, up-to-date menus across all locations in seconds. Streamlined workflows cut repetitive admin tasks dramatically, freeing staff to focus on sales and customer service. Introduced standardized templates to maintain brand consistency across multiple locations and minimize revision cycles.

AI-Driven Content & Email Marketing

Challenge: Competing for attention in a saturated local market while managing limited marketing resources.

Solution: Built a rapid-turnaround content engine using AI-powered image and video generation tools, enabling same-day campaign launches. Deployed weekly automated posts and email campaigns aligned with promotions and seasonal trends. Combined these efforts with SEO enhancements and targeted Google Business updates, resulting in stronger engagement and measurable increases in foot traffic.

POSaBIT Daily Deposit Tool

Turning a tedious daily chore into a one-click process

Built a browser-based tool that replaces error-prone Excel deposit sheets with an automated, intuitive workflow.

  • Copy & Paste Import pulls data directly from the POSaBIT dashboard, eliminating manual entry errors.

  • Instant Reconciliation calculates deposits, vendor payouts, and discrepancies in real time.

  • Cost Savings — no licensing fees, works on any modern browser.

  • Developed through iterative collaboration with AI (ChatGPT, Claude, Gemini, GitHub Copilot) + hands-on operational insight.

  • Fully customizable and scalable for any POSaBIT-based business.

[View Project]

Second Stock Checker

Built for busy budtenders, inventory managers, and anyone who’s sick of hunting for what should be on the shelf.

Find what’s missing from the floor — instantly

  • Real-Time Inventory Comparison Instantly scans POSaBIT’s inventory page to find back stock (Second Stock) items with no matching Floor Stock.

  • Smart Matching Engine Cleans and compares product names to tolerate bracket noise, inconsistent formatting, and fuzzy duplicates.

  • Actionable Results Generates a clean, scrollable list of mismatched SKUs — with direct links to edit them in POSaBIT.

  • Lightweight + Secure Browser-based JavaScript extension. No data leaves your machine.

[View Project]

 

Core Skills

Operational Management

  • Vendor Management & KPI Performance
  • High-Volume Workload Management
  • Process Optimization & Policy Implementation
  • Multi-Location Coordination

Consumer Service

  • Customer Experience Enhancement
  • Loyalty Programs & Discount Tracking
  • Community Outreach & Tech Support
  • Customer-Facing Platform Management

Automation & Data

  • AI-Assisted Design & Video
  • API Integration & Automation Scripting
  • Data Analysis (Excel, Dashboards)
  • Root Cause Analysis

Financial Optimization

  • Payment System Integration (POSaBIT)
  • Financial Controls & Risk Mitigation
  • Refund & Appeasement Strategy

Marketing & Branding

  • Social Media Strategy (Instagram, X/Twitter)
  • SEO & Google Business Profile
  • Email Marketing & Brand Development

Technical Systems

  • Enterprise Platforms & Microsoft 365
  • Zendesk, Slack, & WordPress
  • POS & Security Systems

Let’s Connect

I excel at managing multiple responsibilities and am always looking for new ways to innovate and improve. If you’re looking for someone who can hit the ground running and make a meaningful impact, I’d love to talk.